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2 Nov 2017 • Blog, Marketing and Design

Are you getting the most from your Facebook ads?

Facebook adverts are a key tool for dental practices to reach prospective new patients and engage their existing patients who use social media. In fact, if you want to grow your business, you cannot avoid…

18 Oct 2017 • Marketing and Design

Ryanair is a lesson about brand for all businesses

The low-cost airline, Ryanair, cancelled 40-50 flights a day in September, giving their customers as little as 24 hours’ notice. They say it’s a decision that had to be taken because of poor management and…

6 Oct 2017 • Blog, Marketing and Design

Tips for getting the most from your homepage

You’re probably aware that most potential new patients will visit your website as their first port of call when searching for a dentist. However, you might not be aware that you only have a matter…

24 Aug 2017 • Marketing and Design

The three second brand

First impressions count…a lot! You might have the most wonderful, talented, friendly, patient-focused practice that any prospective patient could ever wish for, but if you’re not communicating those things within the first three seconds of…

10 Jul 2017 • Marketing and Design, Practice Management

How to attract more patients to your dental practice

Attracting new patients is a perennial challenge for practices, and something I often hear when visiting dentists is how to do so without spending too much money. Of course, the best approach for you will…

21 Jun 2017 • Marketing and Design, Practice Management

Tips and advice on how to give your practice income a boost!

Over the past few months I’ve had the pleasure of presenting The Practice Plan Workshop Tour along with my friend and dental communications expert, Simon Tucker. We’ve had a great time hosting events up and…

29 May 2017 • Marketing and Design

Mastering the art of attracting new patients

It’s a challenge that most dental practices, whether general or specialist, are continually trying to tackle – how to attract the right number of the right type of patients? It’s very tempting to jump straight…

11 May 2017 • Blog, Marketing and Design

Making your website more attractive!

Let’s face it, for most potential new patients, all roads lead to your website. If they’re looking for a new dentist, the most likely route is to do a Google search. And, if they’ve been…

5 May 2017 • Blog, Marketing and Design

Five tips to creating engaging posts on social media!

31 million people in the UK alone use Facebook – that’s equivalent to 60% of the population!* With so many people actively using Facebook, it makes it an incredibly powerful marketing tool for your business.…

3 Apr 2017 • Marketing and Design

Les Jones’ view on Simplyhealth’s decision to rebrand Denplan

You would had to have been on another planet over the last month or so to have avoided the news that Simplyhealth has made the decision to rebrand their flagship dental plan business, Denplan, as…

20 Mar 2017 • Marketing and Design

Tips on how to make the most of your practice signage

I’ve made a few visits to dental practices in the past few months where I’ve hit a frustrating problem even before stepping through the door. That’s because, despite the fact that I’ve dutifully followed my…

10 Mar 2017 • Marketing and Design

How one practice gave their business a boost by reviewing their brand

Chris Wenham is the Principal Dentist and owner of Norton Village Dental, (previously High Street Dental Centre) in Stockton-on-Tees. In the summer of 2013, Chris implemented a complete re-brand of the practice (including a change…

1 Mar 2017 • Blog, Marketing and Design

How to get the most out of Facebook for your business

Is your practice getting the most out of Facebook? Here, Regional Support Manager, Emma Sillars, shares her Facebook tips to help you to get the most out of your practice marketing.

8 Feb 2017 • Marketing and Design

Does your dental practice have a brand?

Every practice has a brand, the same as every person has a personality. It’s not something that you have a choice to have or not to have, but where you do have a choice is…

19 Dec 2016 • Marketing and Design

How to attract new patients to your dental practice

Finding ways to attract new patients is a challenge facing many dental practices but have you ever thought about forming relationships with local businesses as a means of getting more appointments in the book? Here,…

5 Dec 2016 • Marketing and Design

Using photography to help your practice to stand out from the crowd!

We live in a world dominated by the photograph. For the first time ever, the number of photographs taken in the world in one year exceeded 1 trillion in 2015 – that’s a lot of…

9 Nov 2016 • Marketing and Design

How making small changes can have a BIG impact

Have you seen ‘The Singing Dentist’? If you haven’t, you’re missing a treat – check him out. The Singing Dentist is Dr Milad Shadrooh, the Principal Dentist at Chequers Dental in Basingstoke. Over the past year…

2 Oct 2016 • Marketing and Design

Could developing your brand help you become a more effective leader?

Les Jones, Creative Director at Practice Plan, explores how you could become a more effective leader by developing your brand.